Fashion shopping assistant concept with outfit recommendations, a blue overshirt, white trainers and handbag

Moving Spider / Ecommerce

AI Shopping Assistant

From choosing the right product to tracking an order or arranging a return. Build a connected customer experience, shaped around your store and your data.

Before the purchase

Help shoppers choose with confidence.

“A weekend outfit under £150, with a blue overshirt and white trainers.”

Find and refine

Understand budget, style and needs. Narrow the options by size, colour, features and availability.

Compare and recommend

Explain useful differences and suggest coordinating items using reliable catalogue data.

Build the basket

Add selected products to the customer’s cart, then hand off to your existing secure checkout.

After the purchase

Keep helping when the order is placed.

“Where is my order?” and “How do I return this?” should not mean another long email chain. We analyse your tracking, returns and support data to identify what the assistant can resolve and where your team should step in.

Order tracking

Retrieve the latest available order and carrier updates after verifying the customer’s access. Explain delivery status, flag exceptions and hand unresolved issues to your team.

Business benefit: help reduce repeat status enquiries and answer customers faster.

Returns assistance

Guide customers through your agreed returns process, collect reasons and create a request where integrations allow. Route exceptions and refund decisions through your approved controls.

Business benefit: make requests clearer, reduce admin and simplify handovers.

Business insight

Analyse recurring delivery issues, return reasons and support questions. Highlight patterns by product, size or carrier to help your team improve descriptions, fulfilment and service.

Business benefit: identify avoidable support work and the causes of return costs.

Analyse first. Agree the scope. Then automate.

We review representative order events, returns reasons, support enquiries, policies and API access, using anonymised samples where possible. You receive a prioritised scope covering customer journeys, integrations, approval points and success measures. Tracking and returns are included in your proposal where the data and systems support them.

Simple architecture

Your store stays in control.

Data flow: customer asks the AI assistant, which checks products, orders, tracking and returns in your store systems. Verified data supports an answer or action, with a team member at a computer, governed by your rules and approvals.
Ask → Check → Help. The assistant retrieves information from your connected systems before answering. Changes follow your permissions and policies; anything outside the agreed scope goes to your team.

Your store remains the source of truth. Payments stay in your existing checkout.

Built around trust

Verified information and customer access. No order details exposed on an order number alone. Approved returns rules, controlled refunds and clear human handoffs. No card details handled by AI.

From evidence to delivery

Start where the value is.
Expand what works.

Discovery and data analysis identify the strongest opportunity: better product selection, fewer tracking enquiries or a smoother returns journey. We agree a focused scope, test a staging prototype and run a measured pilot before expanding.

Designed for major ecommerce platforms. Integration capabilities are confirmed against your store and connected services during setup.

Measure the business impact

  • Shopping: conversion, basket value and recommendation accuracy
  • Tracking: repeat enquiries, answer accuracy and resolution time
  • Returns: handling time, incomplete requests and recurring reasons
  • Across the service: customer satisfaction, handoffs and cost per conversation

Compare results with an agreed baseline or controlled test. Revenue growth and cost savings are outcomes to validate, not guarantees.

Fixed-fee proposal after discovery
Agreed shopping, tracking and returns scope, delivery plan and estimated running costs.

Book a free discovery call

A better journey.
Before and after checkout.

Tell us where your customers or team get stuck: choosing products, chasing deliveries or handling returns. We will review your enquiry and get in touch to discuss a 30-minute discovery call.

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